Ayara Business is able to build custom data models that uses advanced statistical dimension in your acquisition, Cross-Sell, Upsell and retention activities. The effectiveness of these models can be measured alongside your post campaign analysis. Our results in Modelling and Analytics have proven to increase ROI and campaign efficiency by more than 40%.
We have worked with some of Britain's biggest Banks, Insurance, Retail, Telecoms and IT companies to optimise their data strategy and campaign effectiveness.
Ayara offers a wide range of analytics solution to help you track the benefits of your marketing investment as well as improve multi-channel campaign strategy for inbound/outbound digital and Social Media, allowing clients to move seamlessly from concept to execution in one process.
Listen to the voice of your customers. From what they are saying in Social Media to what they discuss with your service advisors in customer notes, through advanced text analytics, we can help you leverage the information held in unstructured data so you can develop strategies that remain relevant to the aspirations and moods of your customers
Many organisations do not have the time, skills or resources to carry out in-depth analysis of customers and customer behaviour. Ayara Business Analytics can help - this can take the form of performing data analysis and undertaking marketing activities on your behalf. More importantly, it can also include working with you to realise your data strategy and so optimising the value of each and every customer touch point.